Held in the formerly squatted village of Ruigoord in Amsterdam, Georgie's Wundergarten attracts visitors with its liberated and adventurous vibe and needed eye-catching original content to match. The goal: turn their one-day festival into a weekender. We conceived, produced, directed, shot, and edited over 17 videos — cinemagraphs, perfect loops, boomerangs, clone gifs, and wigglegrams, for which we built our own 3D rig — each built to communicate the right vibe, feel, and story for each stage. Every video was converted to GIFs and loaded onto Georgie's website to encourage interactivity. The content spread like wildfire, attracting nearly 140,000 unique impressions and sold a lot of Sunday tickets.